For freelancers and consultants

Deliver tracking that works,
without becoming a developer.

You sell strategy and results, not tag configuration. TrackingCoder scans the client's site, writes the exact tracking for their stack and places it in Google Tag Manager in one click. You keep the margin, the client keeps everything you generate.

Free Forever plan, no card. Verified by Google.

Sound familiar?

The three problems we hear most from freelancers and consultants.

The client needs tracking before you can prove anything

No conversion data, no case for the campaign. Setting it up yourself means an evening in GTM; outsourcing it means a developer invoice the client did not budget for.

Every stack is different

This client is on Shopify, the next on Elementor with Gravity Forms, the one after that on Webflow. The listeners that worked last time do not work this time.

You cannot be on call for breakages

When a form stops reporting, the client assumes the campaign stopped working. You cannot watch every site every day.

How it works for you

Three steps. The first one takes seconds.

1

Scan the site

Paste the URL. We detect the platform, the forms, the checkout and the pixels already there, and show you what is worth tracking.

2

Choose events and destinations

Form submissions, button clicks, purchases, phone and email clicks, scroll, downloads and more, sent to GA4, Google Ads, Meta, LinkedIn or Microsoft. One credit per event per channel.

3

Place it and hand it over

Push to the client's GTM in one click or send the container file. The tags are plain GTM objects, so the client owns them with no dependency on you or on us.

Built for freelancers and consultants

What you get, beyond the two-minute setup.

Works on any stack

WordPress with every major form plugin and builder, Shopify, Wix, Squarespace, Webflow, BigCommerce and custom sites. The scanner finds what is there.

Pay only for what you deliver

Credit packs from the cheapest per-credit rate, no subscription, no expiry. Bill the client per event if you like.

One click into their GTM

Connect Google once, push into any container you can edit. Or download the container and let their web person import it.

Consent handled

Consent Mode v2 on every tag when you tick it, and a free checker to prove the site holds its tags until the visitor says yes.

Traffic source on every event

Each event can carry its channel, so you can show the client which conversions your campaign earned, not just how many happened.

Monitoring when you want it

Add TC Pro when a client is worth watching: real-time counts, alerts and a branded report you can send without opening a spreadsheet.

Trusted by agencies and teams

Pick the plan that fits

Start free. Pay per use when you need more. Add TC Pro when you want monitoring and the team tools.

Questions freelancers and consultants ask

Do I need coding skills?+

No. You pick the events in plain language, answer a couple of questions about the page, and the tags, triggers and variables are generated for you. If you can use Google Tag Manager's Preview mode, you can deliver this.

Who owns the tracking afterwards?+

The client. Everything lands in their Google Tag Manager as standard tags, triggers and variables. If you or they stop using TrackingCoder, the tracking keeps working.

How much does a typical client setup cost?+

One credit per event per channel. A lead-gen site with a contact form, a phone click and a button sent to GA4 and Google Ads is six credits. Packs start from the cheapest per-credit rate on the pricing section, and the free plan covers the six basic events on GA4 every month.

Can I use it on my own site first?+

Yes, and most people do. The Free Forever plan gives 5 credits a month with no card.

What if the client already has some tracking?+

The scanner shows what is installed. You add what is missing, and the one-click push merges into the existing container without touching the tags that are already there.

Is there a referral or partner programme?+

Yes. Freelancers who recommend TrackingCoder can earn recurring commission through the partner programme; see the Partners page.

Your next client setup, done before the kickoff call ends.

Scan any site and see what we would track. No account needed.

Scan a client site free

Also for: Agencies · In-house teams · Free Consent Checker · Guides